I am a big fan of the SoWa Open Market. As a South Ender, I anxiously await opening day every year and trek over to the market any Sunday that I am in the city during the season. In the past few years, the weekly event has seen the addition of a farmers’ market, a vintage market and most recently, those much buzzed-about food trucks. It continues to thrive after a venue change to the gallery-heavy Thayer Street area off of Harrison Avenue. The folks at New England Open Market group, who run the show at SoWa, certainly know their stuff and seem to set their sites on improving and expanding every season.
This past weekend marked a completely new venture for the group, with a Saturday market on the Rose Fitzgerald Kennedy Greenway. The Greenway, the linear park system that replaced the southeast expressway through the infamous and seemingly never-ending Big Dig, has been called “the world’s most expensive median strip” or portrayed as a dead park, more likely to feature lonely tumbleweed rather than the envisioned crowds of tourists and Bostonians. I can attest that this is absolutely not the case, and that the Rose Kennedy Greenway is very much alive and kicking.
From my view, the Greenway—and now the Greenway Open Market— are both enjoying considerable success. On opening day, I saw tents selling beautiful paintings and funky jewelry mixed in with those hawking clothing for toddlers and handmade toys. The most popular tent belonged to the keen businesswomen who focused on the recent trend of attaching long feathers to one’s hair—I counted over 20 very excited tweens crowding the booth, waiting to get be-feathered.
The Greenway Open Market appears to have more of a focus on families and kids than others I’ve seen, and with good reason. Located in the Wharf District of the Greenway, the market is right in between family and tourist centered Faneuil Hall, a busy carousel, the Aquarium, and the Long Wharf docks, where boats depart for the Boston Harbor Islands. What’s more, the most popular place in all of Boston on a gorgeous summer day is right next to the market—the extremely entertaining water spouts at Rings Fountain. You’ll never see children happier than when they are anticipating being shot by unpredictable jets of water on a hot summer day.
Of course, the weather didn’t hurt: The Greenway Open Market could not have opened on a better Boston day. The park-lover in me was thrilled to see those bright white tents against blue skies and the fresh grass of the Wharf Parks; the smiling faces of the artists selling their wares; and to hear the happy squawks of kids enjoying summer. Get out there and check it our for yourself! The Greenway Open Market is on the Rose Kennedy Greenway on Saturdays from July 9-Sept 17, 11am-4pm.